Look just about anywhere else to find out more information about the new BEP360 app. Check out TechCrunch, will.i.apps, or Twitter #BEP360 for the latest updates. The press release from the newly minted will.i.apps, a mobile app development company, is copied below. If you're hoping to learn more about the 360 degree video behind the app, then you found the right place.
On Monday, The Black Eyed Peas launched their new iPhone app. The world has been re-re-introduced to the new medium of 360 degree video. Congrats to everyone involved in the project, especially the dedicated team of engineers in Dallas that have really pulled off a real feat here despite some incredibily difficult situations over the last year or two or three.
The BEP360 app (available for $2.99 at the App Store here) was brought to you by a number of parties, will.i.am, Edo Segal of Futurity Ventures, a new company called 3D360 and, likely, a half dozen ad and pr agencies, but who shot the 360 video, and with what camera? Who developed the mobile app (which is the true tech breakthrough here)? Why can't I experience the 360 video for this project on my computer via a Flash player and embed here on the blog?
Readers will notice the name of 3D360's CEO, Myles McGovern, as the former CEO of the 360 video pioneering company, Immersive Media, which,in the last year, changed it's name to Emberclear and released Mr. McGovern of his duties. 3D360 is a joint venture of Immersive Ventures (where you can see a pretty great video of Fergie's first experience with 360 video) and Futurity Ventures (appears to be a placeholder website).
|the bubble gum fix|
|Myles, David, and I in line with camera for rollercoaster|